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In the NewsSeptember 20, 2019
You probably know Arts & Letters best for their Google work, but here’s some work for their newest client, ESPN. The A&L team included Blair Seward (AD, 2015), Elizabeth Daniel (CW, 2015), Albert Song (AD, 2015), Martin Madriaga (CBM, 2018), Jessica Sartoretto (CBM, 2013), Andy Grayson (ST, 2003), and Charles Hodges (CW, 2009.)
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In the NewsSeptember 20, 2019
Check out this great profile on Stacy Thomas Elsbury (ST, 2001). Stacy is Founder and CEO of Good Run Research & Recreation. Find out what she’s most proud of, why work doesn’t have to feel like work, why research doesn’t have to be boring, and what’s on her Spotify playlists.
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In the NewsSeptember 20, 2019
Marcus Brown (AD, 2008), Marika Wiggan (ST, 2010), John Gaglio (CBM, 2015), Eddy Allen (AD, 2018), Matt Klugman (CW, 2017), Kelly Cabaniss (CW, 2017) and their team at Preacher created this new work for Fanta to celebrate the many different vibes of their Gen Z fans.
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In the NewsSeptember 20, 2019
Katherine Wintsch (ST, 2001), author of Slay Like a Mother and founder of marketing consultancy The Mom Complex, joined Hoda Kotb and Maria Shriver on September 5th, 2019 to share advice for moms on how to stay present and manage expectations as a parent.
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In the NewsSeptember 20, 2019
Patrick Newman (CW, 2016), Rob Stone (AD, 2015), and their team at Erich & Kallman designed the new Reese’s Puffs cereal box. Follow the directions on the back and you can create your very own pair of actual reality googles.
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In the NewsJuly 31, 2019
The Brandcenter is thrilled to announce two new creative faculty hires, both alumni: KT Schaeffer (AD, 2001) and Tom Scharpf (AD, 1998) will begin teaching this fall.
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AlumniJune 21, 2019
The New York Times’ “The Truth Is Worth It” campaign from Brandcenter alumni and their team at Droga5 won the Grand Prix in both the Film and Film Craft categories at the Cannes Fesitval of Creativity. This marks the first time a single campaign has won the top honor in both those categories in the history of the festival.
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AlumniJune 10, 2019
Each year, Adweek celebrates the Creative 100, a roster of gifted professionals who inspire current and future generations not only with their work but also their passion for creativity across advertising, media, art, literature, animation and more. See which seven VCU Brandcenter alumni made the list.
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AlumniMay 28, 2019
Mira Kaddoura grew up in Beirut, speaking Arabic and French. She lived through multiple wars there and witnessed firsthand the suddenness and finality of death. Even after moving to Virginia to attend VCU Brandcenter, she worried about friends and family back in the Middle East. Those experiences colored her design philosophy, and after 10 years at Wieden & Kennedy Portland, she founded the agency Red & Co., which she says focuses on “nondisposable” work for brands.
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In the NewsMay 21, 2019
Jeff MacDonald, Experience Design Lead at Epic Signal at Mekanism, brings us high-level ways to think about our careers as we navigate through them. Hear about how he found Experience Design (formerly Creative Technology) at Brandcenter, how creative technology has evolved, how to roll with the ups and downs of working in advertising, processing your emotions after being let go, and the importance of actively redefining your career along the way.
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AlumniApril 30, 2019
In this special episode recorded at the VCU Brandcenter Recruiter Session, WE ARE NEXT sat down with three Brandcenter alumni—Lizzy Hopkinson (2017), Copywriter, Nitin Dua (2016), Senior Strategist at Fallon, and Brandon Viney (2012), Creative Lead at Google Brand Studio—to talk about the start of their careers, early lessons they learned, and their best advice for graduating seniors.
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AlumniFebruary 19, 2019
Since joining Droga5 in 2013 and 2012 respectively, Casey Rand and Karen Land Short have helped lead the charge for some of the agency’s most defining work, including Under Armour’s ‘I Will What I Want' and the Clinton Foundation’s ‘Not There’, as well as multiple campaigns for Chase, Dixie, Prudential, Newcastle, YMCA, Covergirl and more.
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