News

In the NewsSeptember 20, 2019

Brandcenter alumni create new work for Fanta, celebrate different vibes of their Gen Z fans

Marcus Brown (AD, 2008), Marika Wiggan (ST, 2010), John Gaglio (CBM, 2015), Eddy Allen (AD, 2018), Matt Klugman (CW, 2017), Kelly Cabaniss (CW, 2017) and their team at Preacher created this new work for Fanta to celebrate the many different vibes of their Gen Z fans.

In the NewsJuly 31, 2019

Brandcenter hires two alumni to join creative faculty

The Brandcenter is thrilled to announce two new creative faculty hires, both alumni: KT Schaeffer (AD, 2001) and Tom Scharpf (AD, 1998) will begin teaching this fall.

AnnouncementsJuly 24, 2019

Meet our new Director of Recruitment and Admissions

The VCU Brandcenter is excited to announce Rachel Ensing as its new Director of Recruitment and Admissions. Check out our interview to see how she wants to make an impact at the VCU Brandcenter.

AnnouncementsJuly 10, 2019

Team of six Brandcenter grads wins D&AD pencil

Period underwear. Diva cups. Organic tampons. Menstruation is having a moment—for those with access. For millions of others? Not so much. This is the nugget of truth at the heart of the 2019 D&AD New Blood winning case study by a team of 6 recent Brandcenter grads. This year’s brief challenged competitors to confront the social stigmas surrounding menstruation issues.

AnnouncementsJuly 18, 2019

Summer Happy Hours July 25th

It's summer happy hour time! Check out the locations around the city and meet up with fellow interns, alumni or incoming students on July 25th.

AlumniJune 21, 2019

Alumni win two Cannes Grand Prix for New York Times campaign

The New York Times’ “The Truth Is Worth It” campaign from Brandcenter alumni and their team at Droga5 won the Grand Prix in both the Film and Film Craft categories at the Cannes Fesitval of Creativity. This marks the first time a single campaign has won the top honor in both those categories in the history of the festival.

AlumniJune 10, 2019

Seven Brandcenter alumni make Adweek Creative 100

Each year, Adweek celebrates the Creative 100, a roster of gifted professionals who inspire current and future generations not only with their work but also their passion for creativity across advertising, media, art, literature, animation and more. See which seven VCU Brandcenter alumni made the list.

AnnouncementsJune 14, 2019

Internship placement and summer Instagram takeovers

Brandcenter rising second-year students will be traveling and interning in cities all over the world this summer. Check out our internship placement and see what they're up to during our summer Instagram takeovers from June 14 through August 18.

In the NewsJune 7, 2019

Ray Page of WE Communications extols Brandcenter's team-based structure in Forbes interview

Ray Page, Executive Vice President of Digital & Experience Technology (DXT) at WE Communications and long-time recruiter of the VCU Brandcenter, extolled the Brandcenter program's structure in an interview with Forbes on how unconventional team pairings can make the work better and less expected, entitled "The Trifecta: How Art, Data And Technology Drive Creativity At WE Communications."

AlumniMay 28, 2019

Brandcenter Alum Mira Kaddoura is one of AdAge's Women to Watch in 2019

Mira Kaddoura grew up in Beirut, speaking Arabic and French. She lived through multiple wars there and witnessed firsthand the suddenness and finality of death. Even after moving to Virginia to attend VCU Brandcenter, she worried about friends and family back in the Middle East. Those experiences colored her design philosophy, and after 10 years at Wieden & Kennedy Portland, she founded the agency Red & Co., which she says focuses on “nondisposable” work for brands.

In the NewsMay 21, 2019

Brandcenter alum Jeff MacDonald talks about his experience design career on WE ARE NEXT podcast

Jeff MacDonald, Experience Design Lead at Epic Signal at Mekanism, brings us high-level ways to think about our careers as we navigate through them. Hear about how he found Experience Design (formerly Creative Technology) at Brandcenter, how creative technology has evolved, how to roll with the ups and downs of working in advertising, processing your emotions after being let go, and the importance of actively redefining your career along the way.