News

In the NewsMarch 7, 2023

Tales from SIXTY: Alex Fried (AD, 2023)

Eight Billion People, and Then There's You, Reader: Alex Fried (AD, 2023) has a message for you, Reader. He wants you to know that you are special—no one has the same story as you, and, at the Brandcenter, we cherish that. He also encourages you to use your imagination and take the challenge—like he did when he chose to come to the Brandcenter after departing from the Creative Circus—and shares some tips and what you might find if you do.

In the NewsFebruary 13, 2023

Brandcenter alumni once again have strong showing in the year's Super Bowl ads

Twenty-two Brandcenter alumni contributed to 18 spots for Super Bowl 57

In the NewsFebruary 14, 2023

USA Today Ad Meter: The Voice of the Next Generation: The Brandcenter at VCU weighs in on the Ad Meter ratings

Second-year students at Brandcenter talk Super Bowl 57 ads and the Ad Meter ratings and rankings with USA Today

In the NewsFebruary 13, 2023

Brandcenter alumni’s ads shine again on Super Bowl stage

Twenty-two Brandcenter alumni worked on ads featured during last night’s big game, including Jerry Hoak, who had a hand in two of the high-profile spots.

In the NewsFebruary 10, 2023

Rich Weinstein, Associate Director of Extension Programs, Contributes to AP Article Discussing Super Bowl 57 Commercial Trends

Rich Weinstein, Associate Director of Extension Programs, contribute to Associated Press article about the trends we might expect to see for Super Bowl 57 commercials.

In the NewsFebruary 2, 2023

Tales from SIXTY: Andrew Krysinski (CBM, 2023)

Cliff Jumping: Andrew Krysinski (CBM, 2023) compares his journey to the Brandcenter to cliff jumping. After undergrad, he felt a little lost and unsure what to do with his life. What he did know, though, was that he wanted to grow, evolve, and level up. When he applied to the Brandcenter on a whim and got in, he decided to push off that rock and go for it. Read his story.

In the NewsJanuary 26, 2023

Tales from SIXTY: Nica Mendoza (XD, 2023)

Come as You Are: Nica Mendoza (XD, 2023) never saw herself going into the world of advertising. In reflecting on her life and some of the pivots she’s made thus far—studying fine arts and fashion design, serving in the Air Force, becoming a mother, and working for non-profits—she finds that it actually makes total sense she ended up at the Brandcenter in the Experience Design concentration. Because at her core, Nica is curious and imaginative, a natural problem solver and a maker. Read her story.

In the NewsJanuary 18, 2023

Students Work with Axe and Lumē in 2023 Brandcenter Sprint

During the five-day competition, teams of Brandcenter students worked on real client briefs to create innovative business solutions.

In the NewsJanuary 3, 2023

Two Brandcenter Alums Named Next Creative Leaders

Lindsay Cecero (AD, 2016) and Whitney Downing (AD, 2018) named Next Creative Leaders

In the NewsDecember 14, 2022

Brandcenter students team up with University of Richmond students to launch a new product

Brandcenter second-year students brand innovative products created by UR students

In the NewsNovember 15, 2022

Tales from SIXTY: Lanie Vorwerk (AD, 2023)

From the Creative Circus to the Brandcenter: Lanie Vorwerk (AD, 2023) reflects on the "once-in-a-lifetime" opportunity of attending both the Creative Circus and the Brandcenter at VCU. Read her story.

In the NewsNovember 11, 2022

The Brandcenter Welcomes Rich Weinstein, Associate Director for Extension Programs

Rich Weinstein to lead Brandcenter extension programs

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2022-23 school year