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Analysis & OpinionNovember 11, 2018

Brandcenter alum Rachel Mercer interviewed on We Are Next podcast

Brandcenter alum Rachel Mercer (XD, 2012), Executive Strategy Director at R/GA, talks about why she graduated early to go to VCU Brandcenter, how she found more opportunities when she wasn't given enough work to do at her internship, what newsletters she reads to stay a step ahead of her clients and build their trust, how building a diverse team brought more value to her agency (and the proof!), and her secret to increasing your perceived value in this We Are Next podcast interview.

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Analysis & OpinionNovember 5, 2018

It's A Hard Knock Start-up Life

Brandcenter alum Charles Hodges (CW, 2009), founder of Arts & Letters in Richmond, and other leaders of new agencies are featured in Communication Arts, sharing great advice for starting an agency or creative company. Charles' answer to one question, "What do you want your agency to be known for 5 years from now?" particularly stands out: "If we could be known as one of the most talented and kind places in the business of ideas, I think we’d all be pretty proud."

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Analysis & OpinionOctober 30, 2018

VCU Brandcenter executive director interviewed on We Are Next podcast

Vann Graves, Executive Director of the VCU Brandcenter, brings stories, learnings, and vision from his highly-awarded career working with some of the world's biggest brands. Hear about how being asked to create a Christmas card for (then CCO and Chairman of BBDO) Phil Dusenberry's dog taught him a lesson about being a great creative, his enormous goal for making Brandcenter more accessible to students and diversifying the pipeline to the industry, what the industry should know about the next generation of advertising, and why you shouldn't "fake it 'til you make it".

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In the NewsOctober 29, 2018

Brandcenter students win Caring for the Caregiver Hackathon

Melissa Poe and Daniel Huffine, first year students in the Brandcenter's Experience Design track, were part of a team of VCU students who took home first prize in The Lindsay Institute's Caring for the Caregiver Hackathon this October, 2018.

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