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January 24, 2019

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Brandcenter alum Yichi Zhang named to Forbes China's 30 Under 30

Brandcenter alum Yichi Zhang (CBM, 2015) was named to Forbes China 30 Under 30 in 2018. Having co-founded an LA-based advertising agency while at the Brandcenter, Yichi's latest venture in China is a creative consultancy based in Beijing called Flip the Script. The company focuses on personal branding for all types of clients, from executives to hip-hop music producers. “The essence of our business focuses on two things: insight and story,” Zhang said. “Everyone has a story; but not everyone is able to tell their most compelling story from an insightful angle.”