Rich joins the Brandcenter as Associate Director, Extension Programs. An ad agency veteran, Rich has had the good fortune of working across nearly every category and on a range of blue chip brands, including ESPN, Google, both Coca-Cola and Pepsi-Cola, and Netflix.
In his agency life, Rich ascribed to two theories: 1. Never underestimate the power of creativity and 2. Every organization’s greatest asset is its people. And, he couldn’t be more excited to apply that same thinking to his role at the Brandcenter.
Rich spent his career working at world class advertising agencies like Goodby, Silverstein & Partners, Wieden+Kennedy, The Martin Agency, and, most recently, Arts & Letters Creative Co. He considers himself quite lucky to have been a part of teams at each of these companies that were awarded Lions, Pencils, Effies, and a host of other awards recognizing their work. He’s also proud to have been at four different agencies while each of them were designated “‘Agency of the Year.”
A graduate of Washington & Lee University, Rich and his wife Orna are the parents of three teenagers and proudly reside in Richmond’s Fan District.