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Ron Villacarillo

Adjunct Professor, Creative

With a career that’s a whirlwind tour through the advertising universe, Ron is the ultimate creative explorer. A two-time Richmond boomeranger, he has left his mark on brands of all shapes and sizes, from the beaches of SoCal to the skyscrapers of Mad Ave.

Most recently, Ron was Executive Creative Director and Co-Founder of the Richmond agency, Yebo, where he led accounts like Virginia Lottery, SweetFrog, Elephant Insurance, and VA Foundation for Healthy Youth. Prior to Yebo, Ron balanced his career as a staffer and accomplished freelancer, contributing his talents to agencies that include TBWA\Chiat\Day, Martin Agency, Crispin Porter + Bogusky, Vitro, DDB, Saatchi & Saatchi, and McCann.

A graduate of the Brandcenter (Art Direction, 2001), Ron has worked on everything from sports to fast food; underwear to beer. He has collaborated with celebrities, athletes, and influencers to create integrated work for brands like ESPN, Microsoft, MillerCoors, Geico, Shimano, UPS, McDonald’s, Hanes, Yamaha, USTA, Baskin Robbins, Walmart, Activision, IKEA, and Jack In The Box.

When Ron isn’t trying to nail the brief, you can find him spending time with his wife on home renovation projects. Unless, of course, they’re engaged in the pursuit of keeping up with their spirited toddler and energetic beagle.