The Brandcenter is proud to welcome to the team Rich Weinstein as Associate Director for Extension Programs. In this position, Rich will lead all Brandcenter extension programs, including BCX, our executive education division, and other extended offerings under the Brandcenter’s enterprise brand.
An ad agency veteran, Rich’s career thus far has been spent working at world-class advertising agencies such as Goodby, Silverstein & Partners, Wieden+Kennedy, The Martin Agency, and, most recently, Arts & Letters Creative Co. At each of these companies, Rich was a part of teams that were awarded Lions, Pencils, Effies, and a long list of other accolades and recognitions. He was on staff at four different agencies when each was designated Agency of the Year and has worked across nearly every category and on a range of blue chip brands, including ESPN, Google, both Coca-Cola and Pepsi-Cola, and Netflix.
Throughout his career, Rich ascribed to two theories: 1. Never underestimate the power of creativity, and 2. Every organization’s greatest asset is its people. He is excited to apply that same thinking to his new role at the Brandcenter.
“Earlier this year, I decided to make a career pivot in the hopes of finding a purpose-driven opportunity,” Rich says. “And, I can’t think of a better way of making that happen than joining the team at the Brandcenter, and giving back to an industry that has had such a significant impact on me personally and professionally.”
Executive Director Vann Graves says, “Rich’s industry expertise, leadership experience, and career-long focus on relationship building create the exact recipe needed for this important role. We are ecstatic to welcome Rich to the team.”