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Tales from Sixty
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Lessons in Creativity
December 18, 2024
I came to the Brandcenter looking for a challenge—but what I got was a crash course in life.
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TL;DR version: I’m training AI to be my sidekick today so that I don’t become its side project tomorrow.
September 12, 2024
Second year strategy student Agrim Prakash muses on generative AI, the digital age and his time at Brandcenter.
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Is there a story behind your name?
August 29, 2024
Second year student Krista Gutzwiller (Experience Design, 2025) ruminates on names, monikers and titles in her contribution to Tales from SIXTY.
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A Creative Refresh
July 22, 2024
Current Art Direction student contemplates her previous advertising career, creative education, and path to Brandcenter.
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Is there anything funner than this?
June 30, 2024
Henry Coffey (Copywriting, 2025) contemplates the wonderfully weird and creative students that find their way to Brandcenter.
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Two members of the Class of 2024 sling non-alcoholic “shocktails” in their new venture, Everything But The Booze
May 22, 2024
Brandcenter entrepreneurs create a venture with new brand started as a student project.
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Brandcenter grads bring no gimmicks, just glory for your best race day ever
February 29, 2024
Brandcenter graduates launch new sneaker brand, Speedberry, catered to long-distance runners.
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Bad timing, baby
November 6, 2023
Ed Keithly (Strategy, 2024) decided to make a career pivot. The timing could not have been worse ... or better. His first year at Brandcenter coincided with the birth of his first son.
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On uncertainty
October 10, 2023
Jade Chen (Art Direction, 2024) worked in finance before the Brandcenter. Feeling called to embrace her creative side, and with fear of being trapped on a path she hated, she pursued art direction.
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There’s a job for that
September 12, 2023
Taylor Martin (Art Direction, 2024) was a third-grade teacher. To satisfy her craving to create, she started anew at the Brandcenter and is on the path to becoming an art director.