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Learning to lead as a creative brand manager
February 18, 2025
Harper Lock (Creative Brand Management, 2025) Are you one of those people who walks into a new environment and immediately…
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Liquid Death and lululemon declare the winners of BC Sprint 2025
February 6, 2025
Student teams compete in our week-long creative sprint, presenting campaign ideas for major brands like Liquid Death and lululemon.
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Hey! I Kinda Suck at This.
January 30, 2025
First year copywriting student Imaan Shaikh confesses some of the dark thoughts that accompany the reality of first semester and finding yourself amongst a sea of creatives.
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Chasing a creative career and community
January 21, 2025
Current art direction student Chen Li shares his journey from Toronto to Richmond.
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Liquid Death and Lululemon: Live Clients for BC Sprint 2025
January 13, 2025
Brandcenter’s BC Sprint 2025 pairs students with Liquid Death and Lululemon for a high-energy week of creative problem-solving and real-world brand challenges
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Lessons in Creativity
December 18, 2024
I came to the Brandcenter looking for a challenge—but what I got was a crash course in life.
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Four teams have award-winning work published in Communication Arts Advertising Annual
November 19, 2024
Only 113 projects received awards from almost 1400 submissions, selected by a jury of leading creative directors, art directors and writers.
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Henry Coffey (Copywriting, 2025) attends Creative LIAisons Global Coaching Academy
October 10, 2024
Current student attends the prestigious program which brings together emerging talent from around the world.
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TL;DR version: I’m training AI to be my sidekick today so that I don’t become its side project tomorrow.
September 12, 2024
Second year strategy student Agrim Prakash muses on generative AI, the digital age and his time at Brandcenter.
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Is there a story behind your name?
August 29, 2024
Second year student Krista Gutzwiller (Experience Design, 2025) ruminates on names, monikers and titles in her contribution to Tales from SIXTY.