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Liquid Death and lululemon declare the winners of BC Sprint 2025
February 6, 2025
Student teams compete in our week-long creative sprint, presenting campaign ideas for major brands like Liquid Death and lululemon.
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Hey! I Kinda Suck at This.
January 30, 2025
First year copywriting student Imaan Shaikh confesses some of the dark thoughts that accompany the reality of first semester and finding yourself amongst a sea of creatives.
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Almost twenty percent of Ad Age’s list of creatives to watch in 2025 are Brandcenter alum
January 23, 2025
With 11 of our alums included in Ad Age's "62 Creatives to Watch in 2025", almost 20% of the list has Brandcenter roots, and we are the single most represented academic program.
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Chasing a creative career and community
January 21, 2025
Current art direction student Chen Li shares his journey from Toronto to Richmond.
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Executive Director Vann Graves writes about the evolution of U.S. political branding for Fast Company
January 15, 2025
Executive Director Vann Graves writes for fast company on how personal branding shapes modern politics, from iconic party symbols to campaign strategies that fuse narrative with ideology.
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Liquid Death and Lululemon: Live Clients for BC Sprint 2025
January 13, 2025
Brandcenter’s BC Sprint 2025 pairs students with Liquid Death and Lululemon for a high-energy week of creative problem-solving and real-world brand challenges
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Lessons in Creativity
December 18, 2024
I came to the Brandcenter looking for a challenge—but what I got was a crash course in life.
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Executive Director Vann Graves writes piece for Fast Company, “Not so ‘Wicked’ after all. Find authenticity in the era of AI”
December 11, 2024
Executive Director Vann Graves talks AI, transparency and the illusion of the Wizard of Oz.
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Four teams have award-winning work published in Communication Arts Advertising Annual
November 19, 2024
Only 113 projects received awards from almost 1400 submissions, selected by a jury of leading creative directors, art directors and writers.