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Vann Graves on “Why Gen Z needs mentorship, not criticism, from managers” for Ad Age
April 18, 2025
Graves says that Gen Zers may enter the workforce green, but they’re willing to learn.
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Vann Graves Inspires at CreativeMornings Richmond
April 1, 2025
Brandcenter Executive Director Vann Graves was the featured speaker at March’s CreativeMornings gathering, hosted at Brandcenter. He delivered a powerful…
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Liquid Death and lululemon declare the winners of BC Sprint 2025
February 6, 2025
Student teams compete in our week-long creative sprint, presenting campaign ideas for major brands like Liquid Death and lululemon.
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Liquid Death and Lululemon: Live Clients for BC Sprint 2025
January 13, 2025
Brandcenter’s BC Sprint 2025 pairs students with Liquid Death and Lululemon for a high-energy week of creative problem-solving and real-world brand challenges
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Executive Director Vann Graves writes piece for Fast Company, “Not so ‘Wicked’ after all. Find authenticity in the era of AI”
December 11, 2024
Executive Director Vann Graves talks AI, transparency and the illusion of the Wizard of Oz.
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Executive Director Vann Graves, writes piece for Fast Company, “Revive resilience in the face of the zombie mindset”
October 31, 2024
Executive Director Vann Graves talks about trends in student motivation, resilience and curiosity.
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Brandcenter brings branding expertise to high school students as part of International Emerging Leaders Conference
October 15, 2024
Brandcenter faculty and students shared branding and storytelling expertise with participants of The Collegiate School's International Emerging Leaders Conference
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Executive Director Vann Graves writes piece for Fast Company, “How an Olympic breakdancer could help higher ed bust a move”
August 30, 2024
Bridging the gap between theory and practice is crucial for higher education's relevance, shown in Raygun's recent Olympic performance.
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Do Human Things: AI and advertising with Jeff MacDonald, Director of Social Strategy, Director of AI Lab / Mekanism
August 23, 2024
In a lecture titled “Do Human Things,” MacDonald spoke with first year students about trends in AI, his observations, and thoughts on the industry moving forward.
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Scott Witthaus retires from Brandcenter
July 18, 2024
Dedicated Brandcenter faculty member and experienced production professional retires from teaching.